Estimate Time3 min

5 top investing ideas for 2024

As 2024 dawns, it’s hard to deny the sense of uncertainty in the air. But despite the potential risks, there are still plenty of smart moves for investors to consider.

Here are 5 of our Fidelity pros' top investing ideas. And be sure to check out our full 2024 investing outlook for more timely strategies to potentially grow and protect your money in the new year and beyond.

Fidelity Viewpoints

Sign up for Fidelity Viewpoints weekly email for our latest insights.

1. Don't miss these income opportunities

Thanks to higher interest rates, bonds, CDs, and money market funds look more attractive for income seekers than they have since before the 2008 financial crisis. But in 2024, the Fed could start cutting rates, bringing short-term yields down too. So now could be a good time to consider locking in higher long-term rates while they last.

For more details, read Viewpoints: The biggest risk you may not know about.

Chart shows interest rates since early 2020, with the Federal funds rate, 30-year fixed mortgage rates, 3-month Treasury and Moody’s AAA corporate bond yield all climbing higher beginning in early 2022.
Source: Federal Reserve Bank of St. Louis, as of November 28, 2023

2. Play offense and defense with stocks

If the economy remains strong in 2024, mega-cap growth stocks could continue to lead—particularly companies that offer a play on artificial intelligence, such as those found in the technology and communication services sectors. But if the economy slows, defensive sectors like health care, utilities, and consumer staples could outperform. Since the economic outlook remains uncertain, consider building some offense and defense into your portfolio.

For a deep dive on all 11 sectors from Fidelity leaders, read our 2024 Sector Outlook.

Illustration shows technology and communication services among sectors on offense, and health care, utilities, and consumer staples among sectors on defense.
Source: Fidelity Investments

3. Strive for balance in your portfolio

Stocks of large US companies have been big winners over the past decade, but small companies and international stocks may be worth a look in the year ahead. Many emerging-market economies are expected to grow faster than the US in the future, and their stocks may be attractively priced in the present. And small caps are one of Fidelity strategist Denise Chisholm’s highest-conviction picks for the year ahead, due to their low valuations and the possibility that they could come into favor in a soft-landing scenario.

Consider making sure you have broad exposure to a variety of markets, company sizes, and investing styles in your portfolio.

4. Focus on fees and taxes

You can't control what the market does in 2024, so focus on what you can control, like fees and taxes. Check out the fees you're paying for investments, like expense ratios on mutual funds and ETFs, or mark-ups on bonds. Take a look at your portfolio's asset location—meaning what assets you hold in what types of accounts—which can impact your after-tax returns.

And if 2024 brings a return of market volatility, remember that bumpy markets can offer a potential opportunity for tax-loss harvesting.

Illustration shows a checklist of costs to look for, including trading fees, expense ratios, account service fee and low balance fee.

5. Remember that not all news drives markets

Many sources of global conflict, uncertainty, and instability from the past year may continue into 2024. And in the US, a presidential election will undoubtedly bring some surprising headlines. But remember that markets often shrug off headline news—and are instead moved by economic fundamentals like corporate earnings, interest rates, and developments on inflation and economic growth. So keep a steady hand on your portfolio, and stick to your plan or get one. That way if or when 2024 tests your nerves, you'll be in the driver's seat.

Read Viewpoints: Should you hire an advisor?

Decorative illustration shows many headlines coming at you from behind a computer, including election news, world conflict, earnings, and interest rates, among others.

Navigate 2024 with confidence

Inevitably, 2024 will bring its own curveballs, none of which we can fully anticipate now. But staying diversified, being both opportunistic and defensive, and focusing on what you can control should help investors navigate whatever lies ahead.

For more insights on the markets and your money from Fidelity professionals, sign up for the Viewpoints weekly newsletter.

Work with us 1-on-1

See how an advisor can help you grow and protect your wealth.

More to explore

Investing involves risk, including risk of loss.

Past performance is no guarantee of future results.

The images, graphs, tools, and videos are for illustrative purposes only.

This information is intended to be educational and is not tailored to the investment needs of any specific investor.

Investment decisions should be based on an individual’s own goals, time horizon, and tolerance for risk.

Views expressed are as of the date indicated, based on the information available at that time, and may change based on market or other conditions. Unless otherwise noted, the opinions provided are those of the speaker or author and not necessarily those of Fidelity Investments or its affiliates. Fidelity does not assume any duty to update any of the information.

Fidelity does not provide legal or tax advice. The information herein is general and educational in nature and should not be considered legal or tax advice. Tax laws and regulations are complex and subject to change, which can materially impact investment results. Fidelity cannot guarantee that the information herein is accurate, complete, or timely. Fidelity makes no warranties with regard to such information or results obtained by its use, and disclaims any liability arising out of your use of, or any tax position taken in reliance on, such information. Consult an attorney or tax professional regarding your specific situation.

Stock markets are volatile and can decline significantly in response to adverse issuer, political, regulatory, market, or economic developments.

Foreign markets can be more volatile than U.S. markets due to increased risks of adverse issuer, political, market, or economic developments, all of which are magnified in emerging markets. These risks are particularly significant for investments that focus on a single country or region.

The securities of smaller, less well known companies can be more volatile than those of larger companies.

In general, the bond market is volatile, and fixed income securities carry interest rate risk. (As interest rates rise, bond prices usually fall, and vice versa. This effect is usually more pronounced for longer-term securities.) Fixed income securities also carry inflation risk, liquidity risk, call risk, and credit and default risks for both issuers and counterparties. Any fixed income security sold or redeemed prior to maturity may be subject to loss.

Because of their narrow focus, sector funds tend to be more volatile than funds that diversify across many sectors and companies.

You could lose money by investing in a money market fund. An investment in a money market fund is not insured or guaranteed by the Federal Deposit Insurance Corporation or any other government agency. Before investing, always read a money market fund’s prospectus for policies specific to that fund.

Any fixed income security sold or redeemed prior to maturity may be subject to a substantial gain or loss. Your ability to sell a CD on the secondary market is subject to market conditions. If your CD has a step rate, the interest rate of your CD may be higher or lower than prevailing market rates. The initial rate on a step rate CD is not the yield to maturity. If your CD has a call provision, which many step rate CDs do, please be aware the decision to call the CD is at the issuer's sole discretion. Also, if the issuer calls the CD, you may be confronted with a less favorable interest rate at which to reinvest your funds. Fidelity makes no judgment as to the credit worthiness of the issuing institution.

Fidelity Brokerage Services LLC, Member NYSE, SIPC, 900 Salem Street, Smithfield, RI 02917