What is direct indexing?
Direct indexing is another way to invest in a collection of stocks. But unlike other ways to do this, like an index mutual fund or ETF, you own the stocks directly, allowing you to customize your collection and create the opportunity to save on taxes.
How it works
Start with your priorities
Decide what you want to invest in, choosing from a range of large US companies or themes like cloud computing or clean energy.
Make it yours
If there's a security you don't want to own, you can remove it. And you can adjust your preferences at any time, so the way you're invested reflects what's important to you.
Choose how you want to work with us
Whether you want to do it on your own or leave it to the pros, you’ve got options.
Direct indexing 3 ways
Fidelity Solo FidFolios℠
Built and managed by you, for you
Pick the stocks and ETFs you want in your basket or get started with prebuilt theme-based models. Then enjoy features that make it easier to invest, monitor, and rebalance.
Fidelity Managed FidFolios℠
Tailored by you, managed by us
Choose a collection of stocks, then make it your own.1 Our pros will manage it while looking for ways to help reduce your taxes.2
Fidelity Wealth Management
Managed by us, with help from an advisor
Build a relationship with a dedicated advisor who can help you create a comprehensive financial plan,* supported by a customized portfolio of stocks.
How these options compare
|Fidelity Solo FidFolios℠||Fidelity Managed FidFolios℠||Fidelity Wealth Management|
|Investment options||Pick from a range of prebuilt thematic models you can customize or build your own to invest in what matters to you.||Choose from portfolios that seek investment results similar to major US and international indexes, including a sustainable option.||With help from an advisor, choose from stock portfolios offered through Fidelity® Strategic Disciplines that track major US and international indexes.|
|Rebalancing||Easily rebalance to model with one click.||Automated professional management.||Automated professional management.|
|Tax management2||Managed by you.||Managed by us.||Managed by us.|
|Minimums & fees||As little as $1 per security minimum; 30-day free trial, then pay a flat monthly fee.||$5,000 minimum investment,3 with an advisory fee based on your account balance.4||$100,000 minimum investment, with an advisory fee based on your account balance.4,5|
Ready to get started?
Learn more about direct index investing
Direct indexing in detail
Dive into this strategy to potentially customize your investment mix.
Keep in mind that investing involves risk. The value of your investment will fluctuate over time, and you may gain or lose money.
ETFs are subject to market fluctuation and the risks of their underlying investments. ETFs are subject to management fees and other expenses.
Fidelity Brokerage Services LLC, Member NYSE, SIPC, 900 Salem Street, Smithfield, RI 02917