Why invest with Fidelity

 

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Investment advisory offerings to help fit your needs

Get professional investment management with our low-cost robo advisor solutions, from digital-only investing to a hybrid robo service with access to advisors when needed.

Wealth Management

Through Fidelity® Wealth Services

Collaborate with a dedicated advisor who will work with you and for you, providing clear recommendations designed to help you grow and protect your wealth.*

Our straightforward and transparent offerings

  Fidelity TD Ameritrade Schwab Vanguard
Online US equity and option trades** $4.95 $6.95 $4.95 $7–$20
Online options (per contract rate) $0.65 $0.75 $0.65 $1.00
Lowest published margin rates 5.50% 7.75% 7.825% 5.75%
In-depth research from 20+ independent providers -- -- --

Table compares pricing for retail investors.

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Whatever you're investing for, we can help

Whether you need a trading account, or a Rollover, Traditional, or Roth IRA—it only takes a few minutes to open an account.

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No matter what financial questions you have, we're here to work with you on your terms.