The Fidelity advantage: A clear choice

Make the complex, simpler. From investing to financial planning and pricing, our goal is to be straightforward and help with your unique needs.

Our mission in working with you

Watch video about why Fidelity

We believe the more we can make investing and financial planning clear and simple, the more confident you’ll be about the decisions you make. And the more you’ll get from our relationship together.

Our mission in working with you

We believe the more we can make investing and financial planning clear and simple, the more confident you’ll be about the decisions you make. And the more you’ll get from our relationship together.

Watch video about why Fidelity

Whatever you're investing for, we can help

Whether you need a trading account, or a rollover, traditional, or Roth IRA—it only takes a few minutes to open an account.

Keeping your information and assets secure

The protection of your portfolio and personal information is the foundation of our relationship. That's why we offer the latest technology to help give you the ultimate benefit—peace of mind.


Learn more about our security

Help maximize every trade with our tools, research, and execution

In 2022 and 2023, NerdWallet3 rated Fidelity the Best App for Investing and the Best Online Broker for Beginning Investors. StockBrokers4 also rated Fidelity #1 Overall Broker and Investopedia5 rated Fidelity Best Online Broker and Best Broker for Low Costs. For 2022, Investor's Business Daily6 rated Fidelity #1 Best Overall Online Broker and Kiplingers7 rated Fidelity Best Online Broker in 2021.


See why we're an industry leader in trading

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See how we can help you plan for your full financial picture

Fidelity was voted the most trusted wealth management company for 2022 by the readers of Investor's Business Daily,6 earning top rankings for "protecting privacy and security, quality of products and services, customer service, and customer treatment."

Learn more about Wealth Management

Fidelity Rewards+® —exclusive benefits for Wealth Management clients

As a thank you for clients who invest at least $250,000 in professionally managed assets,8 we're offering a wide range of benefits including:

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Highest cash back rate for everyday purchases

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Waived minimum investments on select lower-cost money market funds, giving you more choice for investing your cash

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3 layers of advanced identity protection from IDnotify®, a part of Experian®

Invest more, get more. It's that simple.


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We're here to help

Help is here 24/7. Call us or chat with an investment professional.