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Seeking peace with dividend stocks

Key takeaways

  • Diversifying your stock portfolio by adding dividend-paying stocks may reduce risk and volatility while still helping hedge against inflation.
  • Index strategies may cause stock portfolios to become unbalanced, with more exposure to a few stocks that have risen greatly in price.
  • A concentrated portfolio of expensive stocks may be at risk of loss if those companies' earnings growth slows.

The current turbulence in US stocks is providing investors with a reminder of why diversification is important for managing risk. As the S&P 500 was rising over the past 5 years, many who got their exposure to stocks through low-cost index funds may have lost sight of the risks of having a relative handful of companies leading the market higher and higher. Until those same stocks started dropping.

Institutional Portfolio Manager Naveed Rahman explains how passive strategies that track indexes may be making market turmoil feel worse for those who rely on them. “Today, the tech sector and communications companies like Meta and Alphabet account for more than 40% of the value of the S&P, even though they are only a fraction of the total number of companies the index represents," he says. That means many investors now may have more of their money in fewer companies than they realize.

Why it matters

A portfolio with a large exposure to a relatively small number of expensive stocks contains the risk that these stocks’ prices could decline significantly. That’s because there may be limited room for them to rise above price/earnings ratios that are already historically very high, but lots of room for them to fall.

To be sure, that doesn’t mean that the so-called Magnificent 7 companies are likely to run into trouble. They are well-run businesses with strong earnings. However, says Rahman, “History shows that even a moderation in their rate of earnings growth could be enough to cause their prices to fall. Very expensive stocks don't have to become unprofitable or blow up; they can underperform simply by delivering decelerating earnings growth that disappoints relative to lofty expectations. The earnings growth gap between the Magnificent 7 companies and the rest of the market is closing; their growth has been slowing and the rest of the market's growth has been accelerating in the context of a very different valuation profile.”

If that combination of concentration risk and potentially slowing earnings growth concerns you, this may be a good time to consider rebalancing your stock portfolio to manage risk by reducing your exposure to that relative handful of pricey names and adding a wider variety of stocks.

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Why diversify with dividend stocks

Diversification—the practice of spreading your money across a wide variety of investments, rather than just a few—has historically been among the best ways to manage the risks of losing money, as the prices of various assets do not typically all rise and fall at the same times.

One way to diversify away some of the risks of having lots of exposure to a few expensive stocks is to add stocks that have reasonable prices and that also make regular dividend payments to shareholders. Diversifying with dividend stocks will keep you invested in stocks while it potentially diversifies away some of the concentration and valuation risk that passive investing may have unintentionally produced. However, remember that diversification and asset allocation do not ensure a profit or guarantee against loss. Consider reasonably priced, dividend-paying stocks of companies that can grow their free cash flow and earnings, which in turn could enable them to increase the dividends they pay.

Other types of investments such as bonds can also provide diversification and reduce the risks posed by concentration in expensive stocks. Historically, though, stocks have been among the best-performing investments in times of persistent inflation, which recent data suggest continues in the US. That means your best inflation hedge may be continuing to invest in stocks, even as you seek to reduce the risks posed by doing so. As the chart below shows, an actively managed stock portfolio such as the Fidelity® Dividend Income Strategy (SMA composite) may offer a more diversified allocation to stocks than would a passive strategy that seeks to track the S&P 500 index.

Source: Fidelity Investments, as of 1/31/2025. The sector weightings use the Global Industry Classification Standard (GICS), which is based on information provided by Standard & Poor’s Financial Services LLC (S&P), an independent company not affiliated with Fidelity. Sector weight information provided compares data of the composite of accounts in the Fidelity® Dividend Income Strategy of Fidelity® Strategic Disciplines and the strategy's benchmark index, the Standard & Poor's 500® Index. Holdings are subject to change without notice, may not be representative of the composite’s current or future investments, and are not intended as recommendations of any individual security or sector. Because each client account may have only a subset of the securities held in all composite accounts and may hold securities in different weights, the overall portfolio characteristics of any one account may differ from the composite as a whole.

How to diversify with dividend stocks

Indexing is popular because it can offer an easy and inexpensive way to gain exposure to the returns that US stocks deliver in what has become a very efficient market. However, it doesn’t provide an easy way to diversify an unbalanced portfolio. Instead, it will likely expose you to the historical pattern where the market eventually “corrects” itself as shares drop in value during a selloff.

Rahman believes that professional investment management can provide insulation against those natural but potentially uncomfortable market moves, which can lower the value of your portfolio. He explains that Fidelity’s Dividend Income Strategy investment team “seeks to diversify you away from concentration risk, valuation risk, and inflation risk. When we select stocks for the portfolio, we try to understand what the drivers of free cash flow, earnings, and profitability are for each company through a period of elevated inflation. In my opinion, the best dividend-paying companies have competitive advantages, such as their brand, their distribution, their technology or their intellectual property. These can enable the companies to pass on higher costs to consumers in the form of higher prices which can help maintain earnings growth, even with inflation growth.”

Rahman currently sees opportunity in dividend-paying consumer staples stocks. “Personal health and oral care company stocks are really boring but very protected businesses with amazing growth over the past 20 years. They can benefit from the fact that most developed countries are aging."

He also points to beverage companies as current potential sources of opportunity. “That's an interesting part of the market because I see sustainable top line and earnings growth potential. It's dominated by a handful of large companies with distribution prowess and excellent brands that they market in an opportunistic way. These companies have really attractive valuations with dividends that I think can grow over time.”

Finding ideas

You can gain exposure to divided-paying shares in 3 primary ways:

  1. Separately managed accounts (SMAs). The managers of these portfolios seek to deliver long-term growth and dividend income greater than the S&P 500® Index, with potentially lower volatility than the index. These professionally managed strategies are designed to serve as a key component of your overall investment portfolio, providing tax-smart investing strategies to help keep more of your money invested and working for you. SMAs are generally built around a single asset class and focused on a targeted objective and can be personalized around your preferences and tax considerations. 
  2. Individual dividend-paying stocks. Check their dividend policy statement so you know how much to expect and when. In order to diversify to help manage risk consider a portfolio of individual stocks. It may be advantageous to invest across sectors rather than concentrating on those with relatively high dividends, such as consumer staples and energy. High dividends can be a sign that a troubled company believes it needs to entice investors to buy a stock they would otherwise avoid.
  3. Actively managed mutual funds and ETFs. In today's markets, professional managers may be able to identify companies that are likely to increase their dividends and avoid those likely to cut them. Rahman says active management offers a similar advantage when looking to stay ahead of inflation: "To know if a company can raise its dividends faster than inflation, you have to understand business fundamentals like brand equity and pricing power. You can only do that stock by stock."

Below are some examples of mutual funds and exchange-traded funds that give exposure to dividend-paying stocks. The Mutual Fund Evaluator and ETF Screener on Fidelity.com can help you find more ideas.

For a more hands-off approach, Fidelity also offers targeted stock portfolios built around specific investment strategies: Fidelity® Equity-Income Strategy.

Mutual funds

Fidelity® Growth and Income Fund ()

Fidelity® Multi-Asset Income Fund ()

Fidelity® Dividend Growth Fund ()

Fidelity® Equity Dividend Income Fund ()

Fidelity® Equity-Income Fund ()

Vanguard High Dividend Yield Index Fund Admiral ()

Columbia Dividend Opportunity Fund Class A ()

T. Rowe Price Dividend Growth Fund ()

Exchange-traded funds

Fidelity® High Dividend ETF ()

Fidelity® Dividend ETF for Rising Rates ()

Invesco S&P Ultra Dividend Revenue ()

Proshares S&P 500 Dividend Aristocrats ETF ()

The Fidelity screeners are research tools provided to help self-directed investors evaluate these types of securities. The criteria and inputs entered are at the sole discretion of the user, and all screens or strategies with preselected criteria (including expert ones) are solely for the convenience of the user. Expert screeners are provided by independent companies not affiliated with Fidelity. Information supplied or obtained from these screeners is for informational purposes only and should not be considered investment advice or guidance, an offer of or a solicitation of an offer to buy or sell securities, or a recommendation or endorsement by Fidelity of any security or investment strategy. Fidelity does not endorse or adopt any particular investment strategy or approach to screening or evaluating stocks, preferred securities, exchange-traded products, or closed-end funds. Fidelity makes no guarantees that information supplied is accurate, complete, or timely, and does not provide any warranties regarding results obtained from its use. Determine which securities are right for you based on your investment objectives, risk tolerance, financial situation, and other individual factors, and reevaluate them on a periodic basis.

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More to explore

Before investing in any mutual fund or exchange-traded fund, you should consider its investment objectives, risks, charges, and expenses. Contact Fidelity for a prospectus, an offering circular, or, if available, a summary prospectus containing this information. Read it carefully.

Views expressed are as of the date indicated, based on the information available at that time, and may change based on market or other conditions. Unless otherwise noted, the opinions provided are those of the speaker or author and not necessarily those of Fidelity Investments or its affiliates. Fidelity does not assume any duty to update any of the information.

This information is intended to be educational and is not tailored to the investment needs of any specific investor.

As with all your investments through Fidelity, you must make your own determination whether an investment in any particular security or securities is consistent with your investment objectives, risk tolerance, financial situation, and evaluation of the security. Fidelity is not recommending or endorsing this investment by making it available to its customers.

S&P 500® is a registered service mark of Standard & Poor's Financial Services LLC. It is a market capitalization-weighted index of 500 common stocks chosen for market size, liquidity, and industry group representation to represent US equity performance. Tax-smart (i.e., tax-sensitive) investing techniques, including tax-loss harvesting, are applied in managing certain taxable accounts on a limited basis, at the discretion of the portfolio manager, primarily with respect to determining when assets in a client's account should be bought or sold. Assets contributed may be sold for a taxable gain or loss at any time. There are no guarantees as to the effectiveness of the tax-smart investing techniques applied in serving to reduce or minimize a client's overall tax liabilities, or as to the tax results that may be generated by a given transaction. It is not possible to invest directly in an index.

Stock markets are volatile and can fluctuate significantly in response to company, industry, political, regulatory, market, or economic developments. Investing in stock involves risks, including the loss of principal.

Securities indices are not subject to fees and expenses typically associated with managed accounts.

Keep in mind that investing involves risk. The value of your investment will fluctuate over time, and you may gain or lose money.

Because of their narrow focus, sector investments tend to be more volatile than investments that diversify across many sectors and companies.

Diversification does not ensure a profit or guarantee against loss. ETFs are subject to market fluctuation and the risks of their underlying investments. ETFs are subject to management fees and other expenses. Unlike mutual funds, ETF shares are bought and sold at market price, which may be higher or lower than their NAV, and are not individually redeemed from the fund. Fidelity® Strategic Disciplines provides nondiscretionary financial planning and discretionary investment management for a fee. Fidelity® Strategic Disciplines includes the Fidelity® Dividend Income Strategy. Advisory services offered by Fidelity Personal and Workplace Advisors LLC (FPWA), a registered investment adviser. Brokerage services provided by Fidelity Brokerage Services LLC (FBS), and custodial and related services provided by National Financial Services LLC (NFS), each a member NYSE and SIPC. FPWA, FBS, and NFS are Fidelity Investments companies. FPWA has engaged Strategic Advisers LLC, a registered investment adviser and a Fidelity Investments company, to provide the day-to-day discretionary portfolio management of Fidelity Dividend Income Strategy accounts, including investment selection and trade execution, subject to FPWA's oversight. Effective March 31, 2025, Fidelity Personal and Workplace Advisors LLC (FPWA) will merge into Strategic Advisers LLC (Strategic Advisers). Any services provided or benefits received by FPWA as described above will, as of March 31, 2025, be provided and/or received by Strategic Advisers. FPWA and Strategic Advisers are Fidelity Investments companies.

Past performance is no guarantee of future results.

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