Make real progress on your financial goals

Fidelity® Personalized Planning & Advice is our hybrid robo advisor that combines a professionally managed account with financial coaching to help you get closer to retirement or other savings goals.

Start saving for what matters most to you

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We'll recommend an investment strategy for your retirement account (like an IRA) that's in line with your goals. Plus, you'll be able to schedule 1-on-1 discussions with Fidelity advisors to review progress and future savings milestones to aim for.

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Even if you don't have specific savings goals, you can still start investing with a Fidelity® Personalized Planning & Advice account. After learning a little more about you, we'll suggest an investment strategy and provide 1-on-1 financial coaching to help you plan for the future.

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Are you saving for something like a house, car, or wedding? We'll work together during 1-on-1 coaching calls to help you create a budget that fits your lifestyle, and invest using your Fidelity® Personalized Planning & Advice account so you can work toward making that big purchase.

Wondering if Personalized Planning & Advice is right for you? Get a free financial assessment.

Call us at 800-343-3548 phone icon
And ask for “Planning”

What's included with your account

Professional investment management

We'll suggest a strategy for your retirement, or other savings goals, and manage your investments. Along the way, we'll make adjustments to keep your strategy on track.

1-on-1 financial coaching

Our team of Fidelity advisors will help you evaluate your financial picture and provide advice on coaching calls when you need it.
Learn more about coaching

Flexible planning

As your life changes, so do your financial goals. We'll work with you to adjust your financial plan to make sure it's in line with what's important to you.

Estimate of $10.42/mo is based on an account balance of $25,000 and our 0.50% gross advisory fee. Total costs will vary with account balance, and estimates are based on the assumption that you will fund your account with cash and your account balance does not change for a year.

What is Fidelity's hybrid robo advisor?

It's a combination of a professionally managed investment strategy (example pictured here) that's created, monitored, and automatically rebalanced based on your goals; personalized 1-on-1 financial guidance from a team of advisors; and online planning tools to help you track your progress and make smart choices for the future.


What to expect

  • Get a free proposal

    Tell us about your savings goals and we'll suggest a no-commitment investment strategy to help you reach them.

  • Accept and open

    After accepting the proposal, you can open and fund your account. Congrats, you're officially enrolled!

  • Stay on track

    We'll adjust your strategy, when needed, and be available to answer questions about your financial future.

Ready to get started?

It'll take about 5 minutes.

Ask for "Planning"