Behavioral finance: My brain made me do it

Learn how to better control your emotions to help achieve your investment goals.

Our emotions naturally make it difficult to make smart investment decisions such as buying low and selling high. That’s why many investors sell during market declines — thereby potentially locking in losses — and return only after stocks have recovered. By taking a closer look at some of the basics of behavioral finance, investors can learn to let logic, rather than emotion, drive their investment decisions.


Adam SalachAdam Salach is a senior regional representative for John Hancock Investment Management in the Southeast region. He partners with two business consultants to cover DE, MD, and VA.

Adam provides support for advisors through business-building ideas, portfolio consultation, and timely investment solutions. He has been with John Hancock Investment Management since June of 2018.

He is a graduate of Bentley University in Waltham, MA and has a bachelor’s degree in Professional Sales.

Adam holds his Series 7, Series 66, and is currently studying to obtain his CFP®.

Stay up-to-date on all of our upcoming events

Explore all of our educational opportunities

Visit the Fidelity Learning Center Events Calendar

Be the first to know

Subscribe to receive invitations to our webinars and events